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Lobbying firm filmed offering to pay reporter for flattering coverage

journalismJul 22, 202619355

The Guardian filmed staff from CT Group offering to pay a reporter to place flattering, apparently independent articles in British newspapers on behalf of property-sector clients. CT Group co-founder Sir Lynton Crosby is named; Gavin Stollar, head of CT’s real estate division and a 2024 OBE recipient, approached a freelance journalist and proposed copy pushing the line that the Building Safety Regulator worsened housebuilding problems, citing human case studies. CT staff offered cash incentives, proposing payments of £100 per published story and £500 to chair a company roundtable, and told the reporter payment would allow CT to exercise “more control” while avoiding advertorial signposting by asking writers to “keep our client’s messaging and overall objective in mind.” The discussions included work for Live-in Guardians and framed pieces aimed at influencing national and trade press; Guardian reporting says CT staff admitted they had previously paid journalists to place favourable stories. CT Group told the Guardian the meetings were “deliberately mischaracterised” and said it did not engage or pay the undercover reporter. CT Group is described in the article as a £40m-a-year lobbying firm with about 150 staff and recent clients including Airbus Defence and Space, Philip Morris, and the owner of Manchester City.

Pete Apps
@peteapps.bsky.social

In November, a lobbying firm approached me and asked to pay me to write articles critical of the Building Safety Regulator for newspapers. Filmed undercover, their staff admitted secretly paying reporters for copy in British newspapers friendly to their clients: www.theguardian.com/politics/202...

1004h ago
Chaminda Jayanetti
@cjayanetti.bsky.social

Hilarious that lobbyists tried to bribe @peteapps.bsky.social of all people to write articles criticising post-Grenfell building safety rules That would be the Peter Apps who literally wrote the book on pre-Grenfell building safety failures (and would never agree to this sort of thing anyway)

1252h ago
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