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Stan Lee Universe licenses late creator's voice and likeness to AI firm

comicsMay 27, 202627866

Stan Lee Universe struck a licensing deal with ElevenLabs to authorize the late Marvel writer Stan Lee's voice and likeness for commercial AI use, adding him to ElevenLabs' Iconic Marketplace and clearing uses such as audiobooks. Stan Lee died in 2018, and the agreement allows companies to reproduce his voice and digital likeness in new audio and visual AI products for paid projects. The move follows documented elder abuse in Lee's final years and raises legal and ethical questions about consent, legacy and the commercialization of deceased creators. It matters because the pact sets a commercial precedent for posthumous AI recreations and could expand the market for synthetic celebrity performances across media.

Culture Crave 🍿
@culturecrave.co

Stan Lee's voice and likeness has been sold off to be recreated by AI for ElevenLabs "You know what they never tell you about legends?... They outlive the page" — AI Stan Lee

8913d ago
Saturn🪐- OCPosting Era78

This is so fucking bleak dude

Vongo1 ✂️💔64

You can't even die without heavy exploitation. This poor guy

BriceWithAnI33

Stan Lee did not consent an agreement to this, let alone die to this. Who signed off on using his voice for AI?!

JCDenton20527

I hope this abhorrent company gets sued to the fucking ground for this

Culture Crave 🍿16

Deal was made with Stan Lee Universe — a joint venture between Genius Brands International and POW! Entertainment

Savage Shark going to AC26🦈13

Who had the authority to sell off his voice and likeness, his family? I would assume that is teh case, right?

Goldie_Gun9

Ah more souls for the soulkiller

☆ DOLLY ☭ DARKO ☆9

in a just world everyone involved in this monstrosity would be hanged from the neck until dead

Kira Leigh 🏳️‍⚧️8

thanks, i hate it from the depths of my soul

TheGalWithAPlan7

I feel so bad for Stan Lee. He did not deserve to have his corpse strung and forced to dance like marionette for profit.

Ash 🧝🏽‍♀️6

How was he sold off? Who sold him?… This man left this world for years now.

Mikey / DarthNeon0701 (anti-AI)5

Stan Lee himself would NEVER have approved of this.

Marc5

Elder abuse even after death

=-_. Southpaw ._-=4

Absolutely disgusting, and beyond disrespectful.

ethansoniclbpfan.bsky.social4

Fuck marvel and stan's family for agreeing to this! 🤬

Mr Socko3

Everyone involved in this story should die

Dewey💧Decibel3

NO one asked for this shit and it’s probably initiated by the scammers who bilked Stan at the end of his life

Tre' Sheppard3

Please, no. Don't impersonate Stane Lee. Because that's not right.

Bocc Kob3

Definitely not buying anything from any company using this thing.

petewhi.bsky.social2

That’s disgusting. Don’t support this company by any means. Foul.

The Woolly Viking2

This is so fucking dystopian

AIPT
@aiptcomics.com

Stan Lee is returning through AI 🤖📚 ElevenLabs (@elevenlabs.io) and Stan Lee Universe have announced a new partnership bringing Lee’s voice, likeness, and creative style to AI voice tools, image generation, and music features. Details:

1513d ago
Warframe Herzog50

To be fair, crass exploitation for money is a great way to honor his legacy

Andrew 🐻16

Oh good, I can block @elevenlabs.io thanks for the tip. I hate evil necromancers. Sometimes you just have to accept that things die and move on.

KevandreCactus🌵15

Man, I don't like it But I do think Stan would

Krista Koeller13

God will we all have to put “no ai” statements in our wills?

RM11

necromancing someone specifically to puppet their corpse for commercials is morally/ethically reprehensible. So this bad but also... a fitting memorial for Stan Lee.

Michael C. Maronna9

Was it trained on the work of other artists that Stan took credit for?

JTDC7

Let the dead stay dead.

Kaze5

This is disgusting. Almost as disgusting as the people saying Stan would want this & do it to Kirby. Yes, he probably would have experimented with AI but he would have shut it down at first backlash. Also, judge Stan for who he was at the end of his life, not the start.

Jobian Day4

This is the literally the most perfect figurehead for an industry that steals every form of art and culture that we have. Zombie Ai Stan Lee!

Hate Wanks: Attorney at Law at TFN20264

Everyone involved in this should be blood eagled

sumokirby (Chris)3

Leave the dead man alone, jeez

Laminariales3

Stan Lee is not returning. Horrible and uncreative people who can't think of anything new are making an animated version of Stan Lee to cash in on the fact that people recognize the brand.

Samuel L. Bronkowitz3

Even in death, this man’s ego is insatiable

Kaze3

Hey remember how after Stan's wife died his hospice care team drew his blood and used it to sign his signature on comics? Can't imagine why I'm thinking of that right now.

chomiakofficial.bsky.social2

@elevenlabs.io: No, listen, everyone, it’ll be great. Right, Stan? “A.i.” Stan: Excelspreadsheet! elevenlabs: See?

Smeagol2

Just what the masses have been clamoring for.

The bird says, "Prosecute ICE"2

Fucking gross. It's not bad enough they abused him while he was alive, now they have to desecrate his memory with this homunculus.

𝚖𝚘𝚔𝚞 𓅃2

will AI stan lee steal the work of other AI comic book writers & artists?

Transtrender Chris Farley2

everyone involved should be put into the woodchipper.

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